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Field notes

The Velora Blog
is on the way.

We're writing for working brokers — what's changing in TCPA, how AI voice actually performs on cold dials, what a renewal-locked cadence looks like across 7 channels. The first essays land later this quarter. In the meantime, the changelog is where the work shows up.

What's coming

The drafts queued up — in the order we're writing them.

  • Compliance

    What the 11th Circuit actually changed about TCPA consent — and what didn't

    Sept 2025 vacated the FCC one-to-one rule. Federal bar dropped; state bar got higher. Texas SB 140 + the FL/WA/OK/MD cluster are now the harder gauntlet, and brokers who copy-paste a 2024 disclosure script are going to lose the next round of suits.

  • Workflow

    Renewal-locked cadences: the only timing model that works for benefits

    Most cadence builders assume a creation date. Brokers don't sell on creation dates — they sell against renewal months. Walk through how a 7-channel cadence fires backward from T-150 and what changes in tone, channel mix, and offer at each step.

  • Field

    AI voice on cold dials: 8,400 calls, 6 carriers, what actually happens

    Pilot data on AI-voice outbound vs. live producer dials. Pickup rate, time-to-qualified-meeting, and the disclosure preamble effect on both sides of TX SB 140. Includes the breakdown that surprised us.

  • Teardown

    Form 5500 → playbook trigger: how the Signal Engine actually works

    What's in a Form 5500 filing, what the parser extracts, what we do with BOR changes vs. premium jumps vs. carrier switches, and where the false-positive landmines are. Yes — including the 'why a late filing isn't always a signal' wrinkle.

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